
From Data to Decisions: Storycraft for Strategic UX Research
From Data to Decisions: Storycraft for Strategic UX Research
From Data to Decisions: Storycraft for Strategic UX Research
Experienced UX researchers know that data alone doesn’t drive change; narrative does. In this workshop, we go beyond "Storytelling is important" and focus on the how. Turn messy qualitative and quantitative data into coherent, evidence-based narratives that influence product direction. You’ll practice synthesizing real data into personas, journeys, and prioritization frameworks, culminating in a high-impact research deck built to persuade decision-makers, not just inform them.
Experienced UX researchers know that data alone doesn’t drive change; narrative does. In this workshop, we go beyond "Storytelling is important" and focus on the how. Turn messy qualitative and quantitative data into coherent, evidence-based narratives that influence product direction. You’ll practice synthesizing real data into personas, journeys, and prioritization frameworks, culminating in a high-impact research deck built to persuade decision-makers, not just inform them.
Manila Leg
Workshop
October 18, 2025

2:30 PM
Life Academy International College
Manila Leg
Workshop
October 18, 2025

2:30 PM
Life Academy International College
Manila Leg
Workshop
October 18, 2025

2:30 PM
Life Academy International College

From Data to Decisions: Storycraft for Strategic UX Research
Experienced UX researchers know that data alone doesn’t drive change; narrative does. In this workshop, we go beyond "Storytelling is important" and focus on the how. Turn messy qualitative and quantitative data into coherent, evidence-based narratives that influence product direction. You’ll practice synthesizing real data into personas, journeys, and prioritization frameworks, culminating in a high-impact research deck built to persuade decision-makers, not just inform them.
Manila Leg
Workshop
October 18, 2025

2:30 PM
Life Academy International College
Meet the Speaker
Meet the Speaker
Meet the Speaker


Patrick Narvasa
UX Strategy Lead, Make Technology
Patrick Narvasa
Patrick Narvasa
UX Strategy Lead, Make Technology
UX Strategy Lead, Make Technology
UX Strategy Lead, Make Technology
Patrick is the UX Strategy Lead at Make Technology, where he blends research, design, and strategy to shape intuitive and impactful digital products. With a background spanning UX research, service design, and customer experience, he focuses on translating user behavior into design decisions that drive both business value and human connection
Patrick is the UX Strategy Lead at Make Technology, where he blends research, design, and strategy to shape intuitive and impactful digital products. With a background spanning UX research, service design, and customer experience, he focuses on translating user behavior into design decisions that drive both business value and human connection
Patrick is the UX Strategy Lead at Make Technology, where he blends research, design, and strategy to shape intuitive and impactful digital products. With a background spanning UX research, service design, and customer experience, he focuses on translating user behavior into design decisions that drive both business value and human connection


Grab your tickets today
Join us at UXPH Mini 2025, a one-day, traveling conference for designers, makers, and curious minds!


Grab your tickets today
Join us at UXPH Mini 2025, a one-day, traveling conference for designers, makers, and curious minds!


Grab your tickets today
Join us at UXPH Mini 2025, a one-day, traveling conference for designers, makers, and curious minds!


Grab your tickets today
Join us at UXPH Mini 2025, a one-day, traveling conference for designers, makers, and curious minds!