
The Business of Design
This keynote dives into the often-unspoken realities of building a sustainable, people-centered design business. It explores how to create a studio or consultancy where teams thrive, and clients see you as strategic partners, not just service providers. Whether you're just starting out, already running your own practice, or seeking ways to grow, this talk offers real-world insights on navigating the business side of design with purpose and intention.
Davao Leg
Keynote
August 23, 2025

11:40 AM
Assumption College of Davao

The Business of Design
This keynote dives into the often-unspoken realities of building a sustainable, people-centered design business. It explores how to create a studio or consultancy where teams thrive, and clients see you as strategic partners, not just service providers. Whether you're just starting out, already running your own practice, or seeking ways to grow, this talk offers real-world insights on navigating the business side of design with purpose and intention.
Davao Leg
Keynote
August 23, 2025

11:40 AM
Assumption College of Davao

The Business of Design
This keynote dives into the often-unspoken realities of building a sustainable, people-centered design business. It explores how to create a studio or consultancy where teams thrive, and clients see you as strategic partners, not just service providers. Whether you're just starting out, already running your own practice, or seeking ways to grow, this talk offers real-world insights on navigating the business side of design with purpose and intention.
Davao Leg
Keynote
August 23, 2025

11:40 AM
Assumption College of Davao

The Business of Design
This keynote dives into the often-unspoken realities of building a sustainable, people-centered design business. It explores how to create a studio or consultancy where teams thrive, and clients see you as strategic partners, not just service providers. Whether you're just starting out, already running your own practice, or seeking ways to grow, this talk offers real-world insights on navigating the business side of design with purpose and intention.
Davao Leg
Keynote
August 23, 2025

11:40 AM
Assumption College of Davao
Meet the Speaker
Meet the Speaker
Meet the Speaker



CEB
DVO
JP De Guzman
Chief Creative and Founder
JP De Guzman
JP De Guzman
Chief Creative and Founder
Chief Creative and Founder
Chief Creative and Founder
JP de Guzman is the Founder and Chief Creative of Frost Design & Consulting Group, a UI design agency based in the Philippines. With over 20 years of experience, he has led major digital transformations for brands like Globe and GCash. JP speaks internationally on design operations and leadership, most recently at the Design Ops Summit and Rosenfeld Media events. He’s also a proud father of six and a strong advocate for thoughtful, systems-driven design.
JP de Guzman is the Founder and Chief Creative of Frost Design & Consulting Group, a UI design agency based in the Philippines. With over 20 years of experience, he has led major digital transformations for brands like Globe and GCash. JP speaks internationally on design operations and leadership, most recently at the Design Ops Summit and Rosenfeld Media events. He’s also a proud father of six and a strong advocate for thoughtful, systems-driven design.
JP de Guzman is the Founder and Chief Creative of Frost Design & Consulting Group, a UI design agency based in the Philippines. With over 20 years of experience, he has led major digital transformations for brands like Globe and GCash. JP speaks internationally on design operations and leadership, most recently at the Design Ops Summit and Rosenfeld Media events. He’s also a proud father of six and a strong advocate for thoughtful, systems-driven design.


Grab your tickets today
Join us at UXPH Mini 2025, a one-day, traveling conference for designers, makers, and curious minds!


Grab your tickets today
Join us at UXPH Mini 2025, a one-day, traveling conference for designers, makers, and curious minds!


Grab your tickets today
Join us at UXPH Mini 2025, a one-day, traveling conference for designers, makers, and curious minds!


Grab your tickets today
Join us at UXPH Mini 2025, a one-day, traveling conference for designers, makers, and curious minds!